--- title: "Investors | AWESOME SEO" url: https://awesomeseo.com.au/about-us/investors/ description: "The business behind AWESOME SEO: Automaigency, the SEO Strategy Builder platform and a software-led delivery model. Make an investor or strategic enquiry." lang: en-AU --- Skip to content INVESTORS · THE BUSINESS BEHIND THE SERVICE # A software-led SEO business.Built around delivery. **Direct answer** AWESOME SEO is the agency built on SEO Strategy Builder, our own platform for turning research into strategy and delivery, and Automaigency is the company behind it. Software supports the workflow and senior strategists make the calls, so the plan, the pages and the measurement stay connected. Make an investor enquiry → Explore the platform: https://awesomeseo.com.au/seo-strategy-builder/ Understand the business, the technology and the people behind it. Start with an introduction. The platform supports the work. Experienced people make the decisions. How the business works PLATFORM SEO Strategy Builder Research, strategy and production support PEOPLE Senior strategists Judgement, review and client context CLIENTS Managed SEO and AI search Measured in their own Google data NEXT: 01 THE BUSINESS ↓ 01 THE BUSINESS ## We built the software. Then the service. **Direct answer** We started with a delivery problem: too much of an SEO engagement disappeared into research, preparation and repeated manual work. We built SEO Strategy Builder to support that workflow, then built AWESOME SEO to put it into practice for businesses. The service brings together planning, page improvements, new content and ongoing measurement. Clients pay a monthly fee for an agreed delivery program, with priorities set before they commit. Read our story → (https://awesomeseo.com.au/about-us/) BUSINESS OVERVIEW Company behind the business Automaigency Client-facing agency AWESOME SEO Platform used in delivery SEO Strategy Builder: https://awesomeseo.com.au/seo-strategy-builder/ Operating approach Software-supported delivery with senior review SOFTWARE FIRST · SERVICE BUILT AROUND IT NEXT: 02 THE PLATFORM ↓ 02 THE PLATFORM ## A connected workflow. Not another report. **Direct answer** SEO Strategy Builder supports the business case, page targeting, competitive analysis and execution plan, and the agency uses that direction to produce and deliver pages. Senior strategists review the recommendations and pages, and clients approve what goes live. ### Strategy tied to the business Business goals, site information and search data set the priorities. Every recommendation explains what to do and why. ### Planning connected to execution The plan names the pages and work to do first, one direction for strategy, production and implementation. ### Human review stays visible Software handles repeatable work. People own judgement, client context, quality and the final call. 1 / 3 Explore SEO Strategy Builder →: https://awesomeseo.com.au/seo-strategy-builder/ The workflow is the focus, not automation for its own sake. PLATFORM SUPPORTS · PEOPLE DECIDE NEXT: 03 EVIDENCE ↓ 03 EVIDENCE IN PRACTICE ## Live client work. A practical test of the model. **Direct answer** Our published client examples, including Dogtech and TMJ Therapy Centre, show how we assess search visibility and organic performance from the client's own data. They are evidence of delivery in practice, not company financial information. For an investor, the useful questions are about repeatability: how delivery capacity, quality and client outcomes hold up over time. Those need defined measures and records, which we can discuss in an enquiry. HOW TO READ OUR CLIENT RESULTS What the examples show Search visibility and organic performance on live client sites. How results are measured Google Analytics, Search Console and position tracking, with dates and comparison periods. What they don't show Company revenue, profitability, retention, valuation or investment returns. View our published client results → (https://awesomeseo.com.au/seo-services/lead-generation/#results) Client outcomes are specific to each program and are not a promise of future performance. CLIENT CASE STUDY RESULTS NEXT: 04 THE TEAM ↓ 04 THE TEAM ## Software expertise. Delivery experience. **Direct answer** Jim Limberis leads the business as founder and CEO of Automaigency and head of SEO, with twenty-five years in agencies and a software company before that. The team brings implementation, delivery standards and SEO strategy into one workflow. ### Jim Limberis FOUNDER AND CEO · HEAD OF SEO Leads the business and the strategic direction of client delivery. Jim Limberis on LinkedIn (https://www.linkedin.com/in/jimlimberis/) ### Jeniffer Go Campos HEAD OF IMPLEMENTATION Leads implementation: agreed pages, fixes and placements live on client sites. Jeniffer Go Campos on LinkedIn (https://www.linkedin.com/in/jeniffergocampos/) ### Kevin Troy Si HEAD OF DELIVERY AND STANDARDS Oversees delivery and the quality standards applied before work goes live. Kevin Troy Si on LinkedIn (https://www.linkedin.com/in/kevintsi/) ### Bjorn Calbes SEO STRATEGY MANAGER Manages strategies and the adjustments performance reviews call for. Bjorn Calbes on LinkedIn (https://www.linkedin.com/in/bjorn-calbes/) 1 / 4 Meet the team →: https://awesomeseo.com.au/about-us/ FOUR PEOPLE · ONE WAY OF WORKING NEXT: 05 THE CONVERSATION ↓ 05 THE CONVERSATION ## Interested in the business? Start with the right questions. **Direct answer** Use this page to introduce an investor or strategic enquiry: your background, what interests you and what you'd like to understand. An introduction is a starting point, not a commitment by either party. ### The operating model How software and specialist judgement work together in the service. ### The evidence Which records and measures matter for understanding performance and delivery. ### Strategic fit Whether your experience or proposed relationship fits the business. INTRODUCE YOURSELF ### Introduce yourself and your interest Who you are, and your organisation if relevant The part of the business you want to discuss The questions or opportunity you have in mind Make an investor enquiry → An enquiry doesn't give investment rights or an allocation. INTRODUCTION → CONVERSATION → NEXT STEP NEXT: 06 FAQ ↓ 06 FAQ ## Investor questions. Clear answers first. ### Want to understand the business? Make an investor enquiry → The business ### What is the relationship between AWESOME SEO and Automaigency? Automaigency is the company behind AWESOME SEO. AWESOME SEO is the client-facing agency built around the SEO Strategy Builder platform. Any discussion of legal structure, ownership or investment would need the relevant company documents. ### Is AWESOME SEO a software product or a managed service? AWESOME SEO provides managed SEO and AI-search services, and SEO Strategy Builder supports that work. The agency service and any separate arrangement for the platform are different offerings. ### What public evidence can I review? This website explains our delivery approach, platform and team, and shows client performance examples. These describe the service; they don't replace financial statements or due diligence. Investor enquiries ### Is this page an invitation to invest? No. It gives general information and a way to make an enquiry. It doesn't announce a funding round, offer securities or set investment terms. ### How do I make an investor or strategic enquiry? Use the enquiry card to introduce yourself, your organisation if relevant, and what you'd like to discuss. We'll review it and decide the right next step. ### Can I download an investor deck or financial report? Not from this page. If you need specific information, say so in your enquiry and we'll tell you what is available and appropriate to share. NEXT: INTRODUCE YOURSELF ↓ INVESTOR AND STRATEGIC ENQUIRIES ## Tell us who you are. Let's start the conversation. Share your background and what you'd like to discuss about AWESOME SEO or the business behind it. We'll review your enquiry and decide the right next step. WHAT TO INCLUDE Make an investor enquiry → (https://awesomeseo.com.au/contact-us/?enquiry=investor) Please don't include sensitive financial records, identity documents or confidential commercial information. This page provides general company information. It is not an offer to issue or sell securities, a recommendation to invest, or a promise of financial returns. NEXT: 07 WHERE WE ARE ↓ 07 Where we are · Sydney CBD ## Based in Sydney's CBD. Our strategy and delivery team works from Level 27, 25 Bligh Street, Sydney, near Martin Place and Wynyard. We work with businesses across Australia. **Automaigency Pty Ltd**Level 27, 25 Bligh Street Sydney NSW 2000 Get directions: https://www.google.com/maps/search/?api=1&query=Level%2027%2C%2025%20Bligh%20Street%2C%20Sydney%202000 Schematic · not to scale Open in Google Maps ↗ (https://www.google.com/maps/search/?api=1&query=Level%2027%2C%2025%20Bligh%20Street%2C%20Sydney%202000) Back to top ↑ ## Structured data ```json [ { "@context": "https://schema.org", "@graph": [ { "@type": "Organization", "@id": "https://awesomeseo.com.au/#org", "name": "AWESOME SEO", "alternateName": "AwesomeSEO", "legalName": "Automaigency Pty Ltd", "logo": { "@type": "ImageObject", "url": "https://awesomeseo.com.au/__l5e/assets-v1/db902079-a4cb-4a6e-94f9-0d0375f2fb59/awesomeseo-logo-dark.png", "width": 512 }, "url": "https://awesomeseo.com.au/", "email": "hello@awesomeseo.com.au", "areaServed": "AU", "address": { "@type": "PostalAddress", "streetAddress": "Level 27, 25 Bligh Street", "addressLocality": "Sydney", "addressRegion": "NSW", "postalCode": "2000", "addressCountry": "AU" }, "contactPoint": [ { "@type": "ContactPoint", "contactType": "customer service", "email": "hello@awesomeseo.com.au", "areaServed": "AU", "availableLanguage": "en" } ], "location": { "@type": "Place", "name": "AWESOME SEO, Level 27, 25 Bligh Street", "address": { "@type": "PostalAddress", "streetAddress": "Level 27, 25 Bligh Street", "addressLocality": "Sydney", "addressRegion": "NSW", "postalCode": "2000", "addressCountry": "AU" }, "geo": { "@type": "GeoCoordinates", "latitude": -33.865, "longitude": 151.21 }, "hasMap": "https://www.google.com/maps/search/?api=1&query=Level%2027%2C%2025%20Bligh%20Street%2C%20Sydney%202000" } }, { "@type": "WebSite", "@id": "https://awesomeseo.com.au/#website", "name": "AWESOME SEO", "url": "https://awesomeseo.com.au/", "publisher": { "@id": "https://awesomeseo.com.au/#org" }, "inLanguage": "en-AU" }, { "@type": "BreadcrumbList", "@id": "https://awesomeseo.com.au/about-us/investors/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://awesomeseo.com.au/" }, { "@type": "ListItem", "position": 2, "name": "About", "item": "https://awesomeseo.com.au/about-us/" }, { "@type": "ListItem", "position": 3, "name": "Investors", "item": "https://awesomeseo.com.au/about-us/investors/" } ] }, { "@type": "WebPage", "@id": "https://awesomeseo.com.au/about-us/investors/#webpage", "url": "https://awesomeseo.com.au/about-us/investors/", "name": "Investors | AWESOME SEO", "description": "The business behind AWESOME SEO: Automaigency, the SEO Strategy Builder platform and a software-led delivery model. Make an investor or strategic enquiry.", "inLanguage": "en-AU", "isPartOf": { "@id": "https://awesomeseo.com.au/#website" }, "about": { "@id": "https://awesomeseo.com.au/#org" }, "breadcrumb": { "@id": "https://awesomeseo.com.au/about-us/investors/#breadcrumb" }, "primaryImageOfPage": { "@type": "ImageObject", "url": "https://awesomeseo.com.au/__l5e/assets-v1/2ccecc79-22dc-4107-b380-565649c794ce/investors-share.jpg", "width": 1200, "height": 630 }, "speakable": { "@type": "SpeakableSpecification", "cssSelector": [ ".direct-answer" ] } }, { "@type": "FAQPage", "@id": "https://awesomeseo.com.au/about-us/investors/#faq", "mainEntity": [ { "@type": "Question", "name": "What is the relationship between AWESOME SEO and Automaigency?", "acceptedAnswer": { "@type": "Answer", "text": "Automaigency is the company behind AWESOME SEO. AWESOME SEO is the client-facing agency built around the SEO Strategy Builder platform. Any discussion of legal structure, ownership or investment would need the relevant company documents." } }, { "@type": "Question", "name": "Is AWESOME SEO a software product or a managed service?", "acceptedAnswer": { "@type": "Answer", "text": "AWESOME SEO provides managed SEO and AI-search services, and SEO Strategy Builder supports that work. The agency service and any separate arrangement for the platform are different offerings." } }, { "@type": "Question", "name": "What public evidence can I review?", "acceptedAnswer": { "@type": "Answer", "text": "This website explains our delivery approach, platform and team, and shows client performance examples. These describe the service; they don't replace financial statements or due diligence." } }, { "@type": "Question", "name": "Is this page an invitation to invest?", "acceptedAnswer": { "@type": "Answer", "text": "No. It gives general information and a way to make an enquiry. It doesn't announce a funding round, offer securities or set investment terms." } }, { "@type": "Question", "name": "How do I make an investor or strategic enquiry?", "acceptedAnswer": { "@type": "Answer", "text": "Use the enquiry card to introduce yourself, your organisation if relevant, and what you'd like to discuss. We'll review it and decide the right next step." } }, { "@type": "Question", "name": "Can I download an investor deck or financial report?", "acceptedAnswer": { "@type": "Answer", "text": "Not from this page. If you need specific information, say so in your enquiry and we'll tell you what is available and appropriate to share." } } ] } ] }, { "@context": "https://schema.org", "@graph": [ { "@type": "Organization", "@id": "https://awesomeseo.com.au/#org", "name": "AWESOME SEO", "alternateName": "AwesomeSEO", "legalName": "Automaigency Pty Ltd", "logo": { "@type": "ImageObject", "url": "https://awesomeseo.com.au/__l5e/assets-v1/db902079-a4cb-4a6e-94f9-0d0375f2fb59/awesomeseo-logo-dark.png", "width": 512 }, "url": "https://awesomeseo.com.au/", "email": "hello@awesomeseo.com.au", "areaServed": "AU", "address": { "@type": "PostalAddress", "streetAddress": "Level 27, 25 Bligh Street", "addressLocality": "Sydney", "addressRegion": "NSW", "postalCode": "2000", "addressCountry": "AU" }, "contactPoint": [ { "@type": "ContactPoint", "contactType": "customer service", "email": "hello@awesomeseo.com.au", "areaServed": "AU", "availableLanguage": "en" } ], "location": { "@type": "Place", "name": "AWESOME SEO, Level 27, 25 Bligh Street", "address": { "@type": "PostalAddress", "streetAddress": "Level 27, 25 Bligh Street", "addressLocality": "Sydney", "addressRegion": "NSW", "postalCode": "2000", "addressCountry": "AU" }, "geo": { "@type": "GeoCoordinates", "latitude": -33.865, "longitude": 151.21 }, "hasMap": "https://www.google.com/maps/search/?api=1&query=Level%2027%2C%2025%20Bligh%20Street%2C%20Sydney%202000" } }, { "@type": "WebSite", "@id": "https://awesomeseo.com.au/#website", "name": "AWESOME SEO", "url": "https://awesomeseo.com.au/", "publisher": { "@id": "https://awesomeseo.com.au/#org" }, "inLanguage": "en-AU" }, { "@type": "BreadcrumbList", "@id": "https://awesomeseo.com.au/about-us/investors/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://awesomeseo.com.au/" }, { "@type": "ListItem", "position": 2, "name": "About", "item": "https://awesomeseo.com.au/about-us/" }, { "@type": "ListItem", "position": 3, "name": "Investors", "item": "https://awesomeseo.com.au/about-us/investors/" } ] }, { "@type": "WebPage", "@id": "https://awesomeseo.com.au/about-us/investors/#webpage", "url": "https://awesomeseo.com.au/about-us/investors/", "name": "Investors | AWESOME SEO", "description": "The business behind AWESOME SEO: Automaigency, the SEO Strategy Builder platform and a software-led delivery model. Make an investor or strategic enquiry.", "inLanguage": "en-AU", "isPartOf": { "@id": "https://awesomeseo.com.au/#website" }, "about": { "@id": "https://awesomeseo.com.au/#org" }, "breadcrumb": { "@id": "https://awesomeseo.com.au/about-us/investors/#breadcrumb" }, "primaryImageOfPage": { "@type": "ImageObject", "url": "https://awesomeseo.com.au/__l5e/assets-v1/2ccecc79-22dc-4107-b380-565649c794ce/investors-share.jpg", "width": 1200, "height": 630 }, "speakable": { "@type": "SpeakableSpecification", "cssSelector": [ ".direct-answer" ] } }, { "@type": "FAQPage", "@id": "https://awesomeseo.com.au/about-us/investors/#faq", "mainEntity": [ { "@type": "Question", "name": "What is the relationship between AWESOME SEO and Automaigency?", "acceptedAnswer": { "@type": "Answer", "text": "Automaigency is the company behind AWESOME SEO. AWESOME SEO is the client-facing agency built around the SEO Strategy Builder platform. Any discussion of legal structure, ownership or investment would need the relevant company documents." } }, { "@type": "Question", "name": "Is AWESOME SEO a software product or a managed service?", "acceptedAnswer": { "@type": "Answer", "text": "AWESOME SEO provides managed SEO and AI-search services, and SEO Strategy Builder supports that work. The agency service and any separate arrangement for the platform are different offerings." } }, { "@type": "Question", "name": "What public evidence can I review?", "acceptedAnswer": { "@type": "Answer", "text": "This website explains our delivery approach, platform and team, and shows client performance examples. These describe the service; they don't replace financial statements or due diligence." } }, { "@type": "Question", "name": "Is this page an invitation to invest?", "acceptedAnswer": { "@type": "Answer", "text": "No. It gives general information and a way to make an enquiry. It doesn't announce a funding round, offer securities or set investment terms." } }, { "@type": "Question", "name": "How do I make an investor or strategic enquiry?", "acceptedAnswer": { "@type": "Answer", "text": "Use the enquiry card to introduce yourself, your organisation if relevant, and what you'd like to discuss. We'll review it and decide the right next step." } }, { "@type": "Question", "name": "Can I download an investor deck or financial report?", "acceptedAnswer": { "@type": "Answer", "text": "Not from this page. If you need specific information, say so in your enquiry and we'll tell you what is available and appropriate to share." } } ] } ] } ] ```